Ann Megalla – Film | TV | Digital Producer – Director
Video Content Production & Digital Marketing

INDULGE MAGAZINE

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PROJECT SCOPE

Launched in October 2014, Indulge Magazine is a high-quality lifestyle journal, bringing you edgy editorial in an elegant environment, designed with understated ease. Designed to inform about the latest offerings in South East Queensland, Indulge celebrates our brightest and best places to be – to eat, live and play.

To grow Indulge Magazine Online, my role is to:

Produce high-end video content for launch campaign & feature stories
Lead the build of a simple website that is fully responsiveness
Effective Search Engine Optimization (technical, marketing, management reporting)
Maximize all online content production: readability, searchability, and share-ability
Position Indulge online channels as preferred choice for advertisers
Build brand awareness to grow readership to our website, e-newsletter, social media and iPad app subscriptions.

ONLINE RESULTS*

*Google Analytics last 6 months from zero to…

Our integrity has earned us a loyal and rapidly growing online readership:

  • 16,500 Unique Visitors | 83,000 Pageviews
  • Launching Indulge-TV on YouTube, gateway to exclusive, high-quality video content on our website
  • Video posts are the #1 content type on Facebook with 10x greater reach than all other post types
  • Roll out of social media strategy for socials, video, and editorial content to our 1850+ organic followers
  • 14,500+ weekly e-newsletters subscribers
  • Viewers can’t get enough of our Socials, Recipes, Calendar and featured Eat, Live, Play editorials.

Indulge website + Facebook page

SELECTED WORK

CONTACT